Brisbane Festival’s 2021 In Review report, released today, reveals how its Brightly Brisbane program smashed records, exceeded expectations, and broke new ground in 2021.
Brisbane Festival reached an audience of 1.5M people from 3 – 25 September 2021, bringing 80,000 visitors to Brisbane and contributing to an estimated $36M in economic growth.
While 70 per cent of the program was free – a direct response to a city recovering from the COVID pandemic – the Festival exceeded its 2021 box office target by 30 per cent, generating $2M in revenue.